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Fixed price plans are coming to Assembla, by popular demand

Posted by Andy Singleton on Fri, Apr 17, 2009 @ 11:02 AM
 

When we made our last pricing change, a lot of users got onto the blog and asked to be notified in advance about pricing changes.  We're going to make some changes in the next few weeks that will provide you with new options for private/professional subscriptions.

The news is much better this time.

First, we are going to offer fixed-price plans. Many of our users have claimed that our metered, per-user pricing is confusing.  Some have even refused to buy unless we made them a special fixed price deal.  So, we are giving our customers what they are asking for.  The new plans will be priced from $25 to $250, contain from 1 to unlimited spaces, and contain from 40 to unlimited users.  The new plans are still inexpensive on a per-user basis, and you will be able to invite a lot more users.

Second, existing users can keep their existing metered, $2/user plans for at least the next year.  They can also choose from the new fixed price plans.  So, this can only result in their price staying the same, or getting cheaper.

We experienced some problems with the metered pricing.  Users were very aggressive in reducing their user counts, and our average selling price became very small - less than $10/month.  Put another way, we were successful serving small customers, but not as successful growing them into big customers. It's important for all user, including free and low-cost users, for Assembla to have healthy revenues from more demanding buyers.  This allows us to pay for redundancy, 24 admin, dedicated customer service, product enhancements, etc.

We will still offer the metered billing for new small teams.  After all, it is our best selling product, and we will continue to support those small teams.  The price will increase slightly, to $3/user/space, and we will get rid of the confusing $8 cap.

So, that's the news.  It's all good for existing customers, and new customers will get the fixed-price plans that they asked for.

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COMMENTS

The price will increase slightly, to $3/user/space 
 
Thats for current customers as well, or just the new ones? 
 
In case it is just for the new ones, what happens if a current customer want to add a new space, would be priced at $2 or $3?

posted @ Friday, April 17, 2009 6:53 PM by Novack


Thanks for the answer. Im already a customer btw, and have one more question: 
 
What shall we expect after this one year period you keep commenting on?

posted @ Sunday, April 19, 2009 11:50 PM by Novack


Nice to see fixed-price plans coming, I hope this will solve issues with a lot of almost-always-inactive numerous client accounts which greatly bump up the cost. 
 
There's one more thing I would love to see in Assembla though. It would be great to be able to "freeze" a space - make it inactive/archived for a small monthly fee. We have some projects which are no longer under active development and nobody changes anything - they're just there - and we're still paying for them quite a lot (mostly due to client accounts as our accounts are capped at $8 :-) ). 
 
A different approach would be an option to export a space to an archive so we can keep an archive locally and another option to import it back to Assembla in case we need to resume development. 
 
Anyhow, the idea is not to pay too much for inactive project. A single project is cheap, but once you have, say, 20 archived projects it can add up to quite a sum for inactive stuff.

posted @ Tuesday, May 05, 2009 4:01 AM by Robert Nasiadek


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